Cosmetic compound with high toning power, it is ideal for hair with 50% to 100% gray hair.
It combines in a single product the action of agents that neutralize the yellow reflection and the action of a softening cationic agent.
It allows you to obtain natural shine and softness by eliminating unaesthetic yellow reflections.
Enriched with Yarrow extract with softening, soothing and protective properties.
BASIC CONCEPTS OF THE LAW OF COLOR
There are 3 primary colors (Blue, Yellow, Red) which when mixed together give life to secondary colors (Green, Orange, Purple).
A few further points about the influence of one color or reflection on another color should be mentioned.
The colours, reflections and their shades have warm dominants (Yellow, Orange, Red) or cold dominants (Blue, Green, Purple).
For every warm shade or color there is a cold opposite.
By overlapping them they blend without giving rise to any predominant shade and both will be brighter.
However, if you combine 2 similar colors (Yellow and Red) they tend to fade. Gray is obtained from the mixture of RED + BLUE + YELLOW.
CHARACTERISTICS
The Noyellow Anti-Yellow Shampoo is based on colorimetry;
in fact, by having yellow reflections on the hair (warm colour) and by superimposing a cold color (PURPLE = RED + BLUE), they are neutralized and appear full of final light.
It also eliminates the electrostaticity of the hair and improves its combability.
The yarrow extract contained in the formula has protective and softening properties.
HOW TO USE
Apply a sufficient quantity of product to damp hair and massage to emulsify.
Leave on for 2 to 5 minutes depending on the type of hair and the intensity of the reflection to be eliminated.
Rinse with plenty of warm water.
To be used once a week.